Effective Date: 01 July 2026
Website URL: https://maxlohjbproperties.com
Service Provider: Max Loh Property Advisory (Operating in association with Proplink / Union Properties)
1. Introduction & Overview
Max Loh Property Advisory (“we,” “us,” or “our”) respects your privacy and is committed to protecting your personal data in accordance with the Personal Data Protection Act 2010 (“PDPA”) of Malaysia.
This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit https://maxlohjbproperties.com/ (the “Site”), interact with our property forms, or engage our real estate agency and advisory services in Malaysia.
By accessing our Site, submitting inquiry forms, or communicating with us, you explicitly consent to the collection, processing, and use of your personal data as outlined in this policy.
2. Types of Personal Data We Collect
We may collect personal data that you voluntarily provide to us or that is automatically recorded during your visit:
A. Data You Voluntarily Provide
- Contact Information: Full name, phone number (WhatsApp), email address, and mailing address.
- Property Requirements & Preferences: Buying, selling, or leasing preferences, budget ranges, location choices, and property specifications.
- Property Listing Data: Title details, layout plans, valuation preferences, and financial outgoings relevant to properties you wish to list with us.
- Financial & Identity Records (For Successful Transactions): NRIC/Passport copies, income proof, bank details, and legal documentation necessary for legal Sale and Purchase Agreements (SPA) or Tenancy Agreements.
B. Data Collected Automatically (Web Infrastructure & Analytics)
- Technical Identifier Data: IP addresses, browser types, operating systems, referring URLs, and device identifiers.
- Usage Patterns: Pages visited, duration of visit, click tracks, and interaction with listing features.
3. Purpose of Personal Data Collection
In compliance with the PDPA, we collect and process your personal data solely for lawful purposes related to our real estate operations, including:
- Service Delivery: Facilitating real estate acquisitions, disposals, leasing, valuations, and advisory inquiries.
- Property Sourcing & Matching: Connecting prospective buyers/tenants with suitable property owners or industrial/commercial developers.
- Transaction Processing: Preparing booking forms, tenancy agreements, and facilitating panel solicitor engagement for SPA execution.
- Communication: Responding to contact form entries, WhatsApp inquiries, and providing requested property market reports.
- Regulatory Compliance: Fulfilling legal duties under Malaysian law, real estate board guidelines (BOVAEA/LPPEH), anti-money laundering regulations, and tax requirements.
- Website Optimization: Analyzing traffic patterns to improve web layout, search efficiency, and system security.
4. Disclosure & Third-Party Sharing
We do not sell, rent, or trade your personal data to third-party marketing firms. We may, however, share your data with trusted partners solely to facilitate real estate transactions, including:
- Affiliated Real Estate Agencies: Proplink / Union Properties for listing management and co-agency arrangements.
- Professional Panel Services: Panel lawyers, conveyancing solicitors, licensed appraisers, and panel financial institutions (banks) involved in your transaction.
- Government Bodies & Authorities: Tax authorities (LHDN), real estate regulators, or law enforcement bodies when strictly required by Malaysian law or court orders.
- Technical Service Providers: Cloud hosting services, IT infrastructure providers, and CRM platforms under strict confidentiality obligations.
5. Security & Data Retention
- Security Measures: We implement reasonable physical, technical, and organizational measures (including SSL encryption and secure server access) to protect your personal data against unauthorized access, loss, or alteration.
- Data Retention: We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected, or to comply with statutory legal, tax, and accounting retention requirements in Malaysia (typically up to 7 years for executed commercial/property contracts).
6. Cookies and Tracking Technologies
Our Site utilizes cookies, web beacons, and analytical tools to enhance your browsing experience.
- Essential Cookies: Necessary for basic site navigation and search functionality.
- Analytics Cookies: Help us evaluate traffic sources and engagement metrics (e.g., Google Analytics).
- Control: You can choose to disable cookies through your individual browser settings. However, doing so may impact certain functional features on our website.
7. Your Rights Under the Malaysian PDPA
As a data subject under Malaysian law, you have the following rights regarding your personal data:
- Right of Access: Request a copy of the personal data we hold about you.
- Right to Correction: Request updates or corrections to any inaccurate, incomplete, or outdated personal data.
- Right to Limit Processing: Request that we restrict or cease processing your data for specific purposes (e.g., opting out of marketing updates).
- Right to Withdraw Consent: Revoke your consent for us to process your data at any time, subject to existing contractual obligations or legal restrictions.
8. Third-Party Websites & External Links
Our Site may contain links to external third-party platforms (e.g., WhatsApp, Google Maps, or property developer portals). We do not control and are not responsible for the privacy practices or content of these external sites. We encourage you to review the privacy policies of any third-party websites you visit.
9. Updates to This Privacy Policy
We reserve the right to revise or update this Privacy Policy periodically to reflect changes in legal requirements, technology, or operational practices. Any modifications will be posted directly on this page with an updated “Effective Date.”
10. Data Protection Contact & Inquiries
If you have questions regarding this Privacy Policy, wish to exercise your PDPA rights, or need to correct your personal data, please contact us: